Saturday, December 5, 2015

This year's version

"Text Santa is a charity initiative set up in 2011 by ITV to support UK charities during the Christmas period. The appeal to the public is to donate money mainly via text donation and profits from merchandise. The telethon is hosted by popular ITV presenters.

In 2015, the appeal will support three UK-based charities; Macmillan Cancer Support, Make-A-Wish Foundation and Save the Children."












Credits: ITV






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